Automotive Blog

Iconic pop-soul: J-Lo and Qinquecento

As a symbol of Italian style with a distinct pop-soul of the Fiat 500 is also popular in the U.S. since late 2010 in the sale, the City Car is on the eve of the Los Angeles Auto Show, along with superstar Jennifer Lopez on the runway.

A Fiat 500 wanted was piloting the multi-talented artist for a little trip on America’s roads in her new video clip for the song “Daddy” – a car that is produced for all those who have a particular pleasure at the wheel carriage. From the combination of artist and car commercials created by 30 and 60 seconds in length. He is a trailer for the music clip that advertises the song like the pop version of Qinquecento. This product placement and the updated TV advertising in the U.S. Fiat will bring new customers.
Web Special for Cincecento

The Fiat 500 was only two days before the television premiere of the spot on 6 November on Youtube to see a preview of the video clip. The advertising campaign was online for only 24 hours. An interactive path that leads through numerous “Freeze Frames”, let the video concept and the values ​​of the Cinquecento experience: design, charm and something special – thanks to these properties, the Fiat 500 was received with joy in all countries. Today the little retro Fiat 500 is a “global brand” which are highly attractive.
The International Fiat 500

Berlin, Tokyo, Paris, New York – the Fiat 500 is present in the whole world, just like Jennifer Lopez, one of the first violins in show business, and Queen of Latin Pop and Rhythm & Blues. The new advertising film is based on the innovative approach to highlight the one hand, the effect of the star, but on the other hand, the popular cultural positioning of the Fiat Cinquecento and his youthful, international character underlined.

After two years of losing the kingdom, the Fiat Uno Cargo again became zero mile car cheaper in Argentina. With a base price of 38 thousand pesos , it is an SUV based on the One Fire , but with room for only two passengers. It has no rear seats, because the seat left room for a generous cargo volume of 1,300 liters .

The One Cargo has the Fire Engine 1.3 with 70 horsepower and a very basic equipment. If you add air conditioning and power steering options, the price amounting to 40,500 pesos .

The scepter zero mile car cheaper in Argentina it had during the past two years, the Chevrolet Classic Cargo , Cargo One direct rival, who is leaving to produce the plant in Rosario with the Classic three-door. It was also an SUV, for just two people and large cargo space. His last published price was 35 000 pesos .

If we ignore the commercial vehicles, including passenger cars cheaper kilometer zero of the country remains the Chery QQ Basic , imported from China, priced at $ 9,800 (40,278 pesos at current exchange rates).

What is the Fiat Uno 1.3 Fire Base body with three doors, which cost 42 000 pesos .